{"id":15504,"date":"2010-07-22T09:20:00","date_gmt":"2010-07-22T13:20:00","guid":{"rendered":"https:\/\/hame.ink\/hameblog\/2010\/07\/22\/not-necessarily-every-mountain-but-climb-this-one\/"},"modified":"2025-09-12T07:50:17","modified_gmt":"2025-09-12T10:50:17","slug":"not-necessarily-every-mountain-but-climb-this-one","status":"publish","type":"post","link":"https:\/\/hame.ink\/blether\/2010\/07\/22\/not-necessarily-every-mountain-but-climb-this-one\/","title":{"rendered":"Not necessarily every mountain, but climb this one"},"content":{"rendered":"<p style=\"clear:both\">Tomorrow night at 2AM, Craig and I set off with two of our neighbours to climb <a href=\"http:\/\/en.wikipedia.org\/wiki\/Ben_Nevis\">Ben Nevis<\/a> as part of a <a href=\"http:\/\/www.hame.land\/nevis\/bennevis.html\">neighbourhood park improvement fundraiser<\/a>. Other neighbours will be doing a 24-hour relay walk around the park &#8212; in their pyjamas! That part was my idea&#8230; thank you, thank you. We, on the other hand, will be climbing a mountain.<\/p>\n<\/p>\n<p style=\"clear:both\">I admit, when I first agreed to do the climb &#8212; and for a long time afterward &#8212; I was dreading it. A few people have told me it&#8217;s a dawdle, that there&#8217;s a tourist path that&#8217;s well-trodden and perfectly manageable. I&#8217;ve also read, however, that if the weather isn&#8217;t perfect, <em>Ben Nevis is a crushingly difficult climb into the clouds where all climbers meet a certain doom. (<\/em><em>Doom&#8230; DOOM!<\/em><em>)<\/em><\/p>\n<\/p>\n<p style=\"clear:both\">Except thousands of people do it every year. And some people even managed to take <a href=\"http:\/\/news.bbc.co.uk\/1\/hi\/scotland\/highlands_and_islands\/4990662.stm\">a piano<\/a> up there. So it&#8217;s probably fine.<\/p>\n<\/p>\n<p style=\"clear:both\">The biggest obstacle I was anticipating wasn&#8217;t actually the mountain, but me. I know when I have to do physical chores I don&#8217;t want to, I can get really cranky. I don&#8217;t want to climb this munro with my lover and two neighbours and be a complete prick the whole time, so I knew I had to shift where my head was at about this trek. I think I&#8217;ve done that.<\/p>\n<\/p>\n<p style=\"clear:both\">First, there was the logistical matter of not having the right gear. Well, it would be stupid to do this climb that way, so I finally got some proper waterproof hiking boots, gloves, and a rucksack, and another neighbour loaned me his hiking jacket and gave us both some walking-sticks.<\/p>\n<\/p>\n<p style=\"clear:both\">Then there&#8217;s the matter of exerting ourselves all day, so I stocked up on lots of little treats and energy-stuff so we&#8217;ll be able to snack like squirrels the whole way up. I know that will keep me happy.<\/p>\n<\/p>\n<p style=\"clear:both\">But the big, big impasse was &#8220;Why the hell am I doing this, anyway?&#8221; My parents kindly insisted on giving me sponsorship money, but, aside from a weak little message on Twitter and Facebook, I haven&#8217;t asked anyone for money because a) I don&#8217;t know people here, other than the neighbours, and b) I <em>hate<\/em> asking people for money.<\/p>\n<\/p>\n<p style=\"clear:both\">For one, I&#8217;m weary of constantly being asked to sponsor this event or that online. Somebody&#8217;s always asking for something, and I don&#8217;t particularly like being on the receiving end of it.<\/p>\n<\/p>\n<p style=\"clear:both\">Second, at least most people&#8217;s causes are a <em>terribly sad disease.<\/em> We want to fix up our park. It&#8217;s a nice park. It&#8217;s a historic park. But the first rule of copywriting is to step into your audience&#8217;s shoes and ask, &#8220;What&#8217;s in it for me?&#8221; I honestly can&#8217;t answer what&#8217;s in it for anyone else if my park gets fixed up.<\/p>\n<\/p>\n<p style=\"clear:both\">And I&#8217;m fine with that. This is not something I&#8217;m terribly committed to getting better at. In my workshop days, whenever we resisted promoting their thing to everyone they&#8217;d ask, &#8220;Where else does this issue show up in your life?&#8221; I know I&#8217;m not great at charging for my stuff or promoting it (I&#8217;m in R&amp;D on that), but at least in those cases I feel convinced that my books are good on the inside and out, and my copywriting clients think my work hits the bullseye pretty often. So the fundraising is not something I want to make an issue of.<\/p>\n<\/p>\n<p style=\"clear:both\">I have to have something at stake, though. Just <em>surviving<\/em> this climb would be a sucky approach and make for a miserable day.<\/p>\n<\/p>\n<p style=\"clear:both\">On the outside, it&#8217;s a chance to get to know some of the neighbours, and to do something pretty different with Craig.<\/p>\n<\/p>\n<p style=\"clear:both\">On the inside, though&#8230; What is it? What could it be? I sat down with my journal, put on some ambient music, and put the question to myself. Here&#8217;s what I said (translated back from shorthand!):<\/p>\n<\/p>\n<blockquote style=\"clear:both\">\n<p style=\"clear:both\">I&#8217;m thinking about the climb of Ben Nevis we&#8217;re making tomorrow. Before I was dreading it, doing it just to be polite. Now I actually <em>want<\/em> to go. I have the right equipment, but more than that, I am approaching the experience as one big metaphor. After all, mountains are the ultimate metaphor for goals and achievement. So what is my relationship to goals and achievement?<\/p>\n<p style=\"clear:both\">I haven&#8217;t been setting big goals for a while and I think it&#8217;s because deep down I think it&#8217;s not actually possible to get what I want &#8212; even though I have a great life. I never became a famous actor. I didn&#8217;t get lucky with my books. So I guess I&#8217;ve kinda stopped trying for the big stuff. <em>[It&#8217;s very uncomfortable even writing that, because these are the icky external motivations I look down at now, but perhaps it&#8217;s good to admit that at the beginning those were the stars in my eyes.]<\/em><\/p>\n<p style=\"clear:both\">In his youth, <a href=\"http:\/\/www.strategiccoach.com\/about\/bios.html\">Dan Sullivan<\/a> [<em>president of the company I copywrite for<\/em>], did an Outward Bound climb of the Cairngorm Mountains in Scotland. One day, he reached a point when he couldn&#8217;t go any further. His instructor went back to where he was sitting down.<\/p>\n<p style=\"clear:both\">&#8220;So this is where you stop, is it?&#8221; the instructor asked.<\/p>\n<p style=\"clear:both\">&#8220;What?&#8221; asked Dan.<\/p>\n<p style=\"clear:both\">&#8220;Well, everyone has a point where they stop. I guess this is yours.&#8221;<\/p>\n<p style=\"clear:both\">Dan hated that thought, so he got up and kept going, and finished the climb.<\/p>\n<p style=\"clear:both\">So if the results I got don&#8217;t look like traditional success, is this where I stop? Or, more to the point in my case, where I go instead of there?<\/p>\n<\/blockquote>\n<p style=\"clear:both\">So we&#8217;ll see what the mountain says. But I&#8217;m excited now. I know there&#8217;ll at least be good snacks!<\/p>\n<\/p>\n<p>&lt;<\/p>\n<\/p>\n<p>p&gt;<br class=\"final-break\" style=\"clear:both\"><\/p>\n<\/p>\n<div class=\"blogger-post-footer\"><img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/hame.ink\/blether\/wp-content\/uploads\/posts\/1213\/not-necessarily-every-mountain-but-climb-this-one0.jpg.webp\" alt=\"\"><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tomorrow night at 2AM, Craig and I set off with two of our neighbours to climb Ben Nevis as part of a neighbourhood park improvement fundraiser. Other neighbours will be doing a 24-hour relay walk around the park &#8212; in their pyjamas! That part was my idea&#8230; thank you, thank you. We, on the other [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-15504","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/posts\/15504","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/comments?post=15504"}],"version-history":[{"count":0,"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/posts\/15504\/revisions"}],"wp:attachment":[{"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/media?parent=15504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/categories?post=15504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hame.ink\/blether\/wp-json\/wp\/v2\/tags?post=15504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}